The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
The Importance of Demographic Survey Questions in Surveys
Learn why a foundational component of surveys is demographic questions, which enable you to understand the nature and characteristics of your respondents...
Hybrid Research: Combining Qualitative and Quantitative Methods… and More
Researchers have been conducting hybrid marketing research for years. And yet, it is still all the rage these days.So, what is hybrid research? Hybrid...
How to Position your Brand in a Crowded Market
It's not easy to stand out in a crowded market. In fact, it's downright impossible for most brands unless you know the secrets to successful brand...
The Use Cases for Analytics
Analytics fit within descriptive, diagnostic, predictive, and prescriptive types and while each has its unique purposes, they add the most value when they all work in...
To DIY or Not to DIY: Is That the Question?
There are times when DIY research is a good solution and times when you need a managed research solution. So how do you decide...To DIY or Not to DIY: Is That...
What is Artificial Intelligence and How Can It Be Used?
AI has become extremely popular because it allows you to automate repetitive processes and improve productivity.What is Artificial Intelligence? Although...
5 Ways Market Research Can Improve Your Digital Marketing
Here are 5 questions that marketing research can answer to improve your digital marketing programs5 Ways Market Research Can Improve Your Digital Marketing...
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