The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
The Intersection of Architecture and Market Research: A Study of B2B and B2C Dynamics
Architects are a key demographic for market researchers. Learn how both B2B and B2C sectors can take advantage of this essential group. Inside...
Generative AI in Qualitative Research: How to Ramp Up Your Insights
Leveraging generative AI in qualitative research can have a number of benefits. Discover how artificial intelligence can help the world of market research....
Understanding Incidence Rate in Market Research
Incidence rate in market research is a powerful tool, shedding light on the feasibility, costs, and approaches of a project Inside this Article......
Marketing to Gen Z: Who They Are & How They’re Different From Other Generations
Marketing to Gen Z can be a great way to expand your audience—you just need to figure out how to adjust your strategy. Inside this Article......
What is a Brand Awareness Study? A Market Researcher’s Insights
A brand awareness study can help you gauge how well your target audience is aware of your brand. Read below to learn more about measuring brand awareness through market...
Your Guide to Market Research: What It Is, Types, and Methods
Market research is an important part of a business or marketing strategy. Learn more about what it is and the top methods in our market research guide....
How Target Leveraged Data Analytics to Predict Customer Pregnancies
Predictive analytics refers to the use of data for forecasting purposes. It can be used to predict trends or events, both in your industry and for your customers...
Sign up here:
Standard Ovation
research updates
Resources
Calculators
Resources
Calculators
Visit Us:
- 101 Avenue of the Americas
- 9th Floor, Suite 908
- New York, NY 10013
