The Standard Ovation Blog
A practical and noted source for research methods, meetups, and more…
The Importance of Demographic Survey Questions in Surveys
Learn why a foundational component of surveys is demographic questions, which enable you to understand the nature and characteristics of your respondents...
B2B Brand Tracking
Tracking creates actionable feedback, which has significant implications for your marketing strategy and the success of your businessCreating and sustaining a...
Successful Healthcare Market Research Techniques
Healthcare market research comes in many forms, but one thing is clear: When it’s done properly, it’s one of the best investments you can make in your business. If you want to make sure your next market research project gets results you can trust, consult the experts at Ovation Market Research.
Semantic Differential Scale to Measure Audience’s Feelings
Use Semantic Differential Scale to determine respondents’ feelings or emotions towards a topic or product/serviceWhen developing surveys for market research...
Planning and Conducting Physician Market Research
Physician Marketing Research Tips to Help You Up Your Survey Game with Healthcare Professionals If you are doing marketing research like healthcare...
Poll vs. Survey – What are the Differences?
When conducting market research learn how these terms differ before deciding on your strategyIn this Article... Introduction Defining polls and surveys Market...
Market Research Methodology and Getting the Most Out of It
The power of data is not inherent as a data set is only as good as the analysis and insights. The right analysis methods can assist your business in extracting key information and trends from a pool of random data points that analysts can use to set short and long-term growth strategies…